Generally, when building a website you are working on a desktop computer or a laptop. Everything looks great when it is spread out on a large screen in front of you. However, Forbe’s Magazine tell us that 57% of searches are taking place on smartphones and tablets. Suddenly the well-planned design that looked great on our monitors isn’t working so well!
When planning a website, it’s important to be aware
of how it will display on a tablet or phone.
When planning a website, it’s important to be aware of how it will display on a tablet or phone. Many platforms provide tools for looking at your site in different formats as you work. So, checking on this should be fairly easy. Many platforms are smart enough to change appearance for how they are being viewed. If your platform doesn’t do this, it might be time to upgrade to another.
When looking at different platforms look for terms like “Responsive Design,” or “mobile friendly.” These are the things you want to bring to your customers so that they can have the best web experience.
More and more consumers today are shopping and researching using phones and tablets. Designers need to be aware of how websites are displayed. If your web-designer hasn’t helped you with this, make sure to ask them for improvements. A website that isn’t mobile-friendly is not helping your business.
For more information, check out the following.
Kreyenhagen, Jim; Forbes Magazine “Why Catering to Mobile Users is Vital for Today’s Services;” August 30, 2018.